What it does
As the "Green" movement gains strength all over the world, it continues to expand into new sectors. Now, AllGreenWedding.com looks to tap into the movement by offering brides and grooms-to-be with a way to make their gift registry more environmentally friendly. Having gifts shipped cross-country wastes a lot of fuel and packaging materials, so a key feature of AllGreenWedding.com's registries is that wedding guests can choose a specific gift but have AllGreenWedding send the newlyweds a check for the item's price, so that it can be bought locally. A couple can also choose to register their favorite environmental charities, giving guests the option of making a donation in lieu of giving a wedding gift. With the partial-purchase program, couples can register for expensive gifts and their guests can opt to buy just a portion of it.
In their own words
"Why waste energy getting gifts delivered cross country. Use our cash gift feature to save energy and wasteful packaging. We'll send you a check and you can pick up the gift locally. Or if you are so inclined, register a donation to your favorite charity and send them the contribution collected."
Why it might be a killer
Green conscious brides and grooms-to-be will surely take a liking to this site. Not only does it offer the environmentally conscious options like buying gifts locally, but All Green Wedding also features a lot of retailers known for being environmentally friendly. The partial-purchase program is useful beyond any environmental factors, since it will help couples to register for gifts too expensive to expect one guest to purchase.
Some questions
Are there already too many other sites offering a very similar service? Are some guests going to resist the idea of sending money or a check to a couple, or would they rather give a physical gift?
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